Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/123456789/4824
Title: Effect of cause-related advertisement on consumer purchase intention with dimensions of consumer, perceived value, brand and cause as mediators
Authors: Poonia, Rajesh
Kakkar, Amit
Keywords: MANAGEMENT
Issue Date: 26-Dec-2023
Publisher: Lovely Professional university Phagwara
URI: http://localhost:8080/xmlui/handle/123456789/4824
Appears in Collections:Ph.D Thesis

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